Published in Stronger Content·21 hours agoMember-onlyThe Most Expensive Super Bowl Ad: $200,000 Per SecondTradingPedia put out the list of most expensive Super Bowl ads with Amazon’s Alexa topping the list using A-list celebs Scarlett…Super Bowl1 min readSuper Bowl1 min readAmazon Alexa CommercialThe Most Expensive Super Bowl Ad: $200,000 Per Second----
Published in SportsRaid·21 hours agoMember-onlyMore than Half of U.S. Adults Plan to Place a Wager on Super Bowl LVIIA recent survey among U.S. adults reveals that around 54 percent of people plan on placing real money bets on the game. In fact, a huge amount of money has already been spent on Super Bowl wagers across the country. …Super Bowl5 min readSuper Bowl5 min read
Published in Stronger Content·Jan 25Member-onlyAI Detection Tools: Not Ready for Prime Time YetWith all the buzz about AI tools like ChatGPT generating content, I want to offer a word of warning for people using AI detection tools. They don’t work. Yet. It’s as simple as that. I’ve now tested more than 100 different articles on several different AI checkers including the most…4 min read4 min read
Published in Stronger Content·Jan 18Member-onlyImproving Engagement on LinkedIn | How Often Should I Post to LinkedIn?One of the keys to getting engagement is to increase activity and distribution. LinkedIn provides broader distribution to posts that get early engagement when first posted. One way to do that is to encourage friends and co-workers to comment and engage. One friend I have has fostered a small network…Linked In2 min readLinked In2 min read
Published in Stronger Content·Dec 6, 2022Member-only92% of Companies Still Not Compliant with CCPA that Ramps Up January 1stAccording to a study of nearly 10,000 companies, data privacy security company CYTRIO reports the marjority of companies have still not taken proactive measures to comply with the California Consumer Privacy Act (CCPA). …2 min read2 min read
Published in Stronger Content·Nov 17, 2022Member-onlyUnsealed Court Documents Reveal Data Anarchy at Meta, according to Open Market InstituteLetter to European Commission highlights new material about Meta’s internal data systems, and how Meta infringes the DMA & GDPR. A letter sent by the Irish Council for Civil Liberties (ICCL) reveals a regime of data anarchy at Meta with data misuse so profound that it would be impossible for…2 min read2 min read
Published in Stronger Content·Jul 4, 2022Member-onlyWriting for the Bottom of the Funnel: Closing the DealSo much of content writing today focuses on top-of-the-funnel (ToFu) content or middle-of-the-funnel (MoFu) content. Each has its role in driving people through the customer journey and nurturing them. But less attention is paid to the bottom of the funnel content Top of the Funnel Top of the funnel content is about generating leads…Content Marketing2 min readContent Marketing2 min read
Published in Stronger Content·Nov 19, 2021Member-onlyWebsite and Cross-Site Tracking Is Out of ControlI know I’m not the first to point this out, but tracking by websites is out of control. After an hour of being online today, all at mainstream websites, I somehow managed to accumulate more than 8,000 trackers.Privacy3 min readPrivacy3 min read
Published in Stronger Content·Nov 7, 2021Member-onlyApple OS Update Will Play Havoc with Email Open RatesThe latest update to the iOS operating system for iPhone and iPads may cause a big change in email open rates. iOS 15 lets users opt-in to a mail privacy protection feature. If users do so, it will block email senders from being able to get information about how users…Email1 min readEmail1 min read
Published in Stronger Content·Oct 30, 2021Member-onlyTrust in News Rebounds, But Still Falls ShortTrust in news has rebounded a bit over the past year, according to a new survey by Civic Science, but it’s still a relatively dismal…News1 min readNews1 min readTrust in News Rebounds, But Still Falls Short----
